‘Tis the season to sell…maximising property portals during the festive period.
With endless to-do lists (gift planning, buying and wrapping, the school discos and food prep to name _just_ a few!) the last thing on your mind may be buying or selling a home. However, reports show that Boxing Day emerges as the busiest day of the year for property searches. The turkey has been devoured, the kids are busily playing with their new toys and your in-laws have finally left. It’s time to take in a deep breath, exhale, and think about the new year to come.
According to Rightmove, they recorded a 23% rise in buyer demand in 2022 compared to the previous year. They have also recorded their busiest ever Boxing Day for site and app visits!
If selling your home is a 2024 goal, leveraging property portals during the festive period can set you on the right road for success.
Beat the New Year rush
Many potential buyers start their property search during the holiday season, gearing up for a fresh start in the new year. By listing your property now, you position yourself ahead of the January surge, capturing the attention of motivated buyers.
Capture the joy, not the tinsel
Yes, your home looks fab in its festive glory but photos taken over the festive period can date your photos. Consider listing your home now, or use the Christmas break to declutter and prepare your home for those all important pics.
New Year, new home
With your property visible during the festive period ensures you’ll tap into the aspirational energy that comes with the turn of a new year. People have more time on their hands, and even though they may stay in pyjamas watching Royle Family re-runs, that scrolling time can be very productive!
Partnering with the right property agent is key to sales success. As Scotland’s Estate Agency of the Year – an accolade that rewards our commitment to customer excellence and going above & beyond to ensure a smooth sales, we take enormous pride in offering a bespoke experience. So, in the spirit of the season, give yourself the gift of confidence. Our award-winning services and local expertise provide the support you need to make your property stand out.
By getting your property listed now, you’re ready to capitalise on the surge in buyer activity that typically follows the festive season. Your dream sale could be just a click away!
From Laura, Ali & the team at Northwood, we wish you a very merry Christmas and a prosperous new year 🏡🎉
Aberdeen: 01224 218450 | Inverurie: 01467 530591
Aberdeen: aberdeen@northwooduk.com | Inverurie: aberdeenshire@northwooduk.com
207-211 Rosemount Place, Aberdeen, AB25 2XS | 23 West High Street, Inverurie, AB51 3SA
